Are you looking for an easy to use plugin with many uses? One that can cover all your bases? SumoMe by AppSumo has this ability.
It’s one plugin, but the gold is in the apps that are installed within the plugin. Everything from share buttons, to email opt-in forms, to promotion of your blog posts. This is just scraping the iceberg of apps that can be added to your site.
I have not used every app they offer but I will cover the ones I have used during this review of sumome. Let’s get started.
Overall Ranking: 90/100
Price: $0 – $100/month
As mentioned, this plugin has so many options, I cannot cover them all for you in this post. I have not used them all and it would be a disservice to you if I tried to talk through each one.
So instead I will focus first on the ones I use and then I’ll touch on the apps I used in the past.
Pros & Cons
Beautiful share icons and email opt-ins
Exit intent email opt-in pop-ups
Free plans are limited in what they provide
Full price is high for all the apps
May slow down your site.
SumoMe Apps I Use
This is the only other app I am using at the time of writing. I use this as my last ditch effort to get an email address.
Yes, it’s a pop up but I use it with exit intent. In the settings of the app you can set all kinds of options but the best is the ‘smart’ option. This will monitor the visitor and when they go to leave the page, the pop-up will show and grab their attention.
Pop-ups are annoying but if the person is leaving never to return why not try to grab their attention and turn them into readers?
I also have it set to not show for anyone who signed up with the plugin in the past. I have set the app to show only once every three months for anyone whoƒ has not signed up for my email newsletter with SumoMe. This makes sure it will not annoy your readers every time they come to your site.
This is one I have had since day one. Share is just that. It gives your readers the ability to share you post on social networks. There are other single plugins that achieve this but not in the way SumoMe does. The design is great, the float animation is gentle, and it converts well to mobile devices.
The app give you choices for all the top social networks including Facebook, Twitter, and Google+. They also give the ability to add an email share button along with many other social networks you may have never heard of before. You can tell the app to even order the buttons by total shares, it’s pretty cool.
I love that this app tracks the number of clicks on these social buttons, you can see what social network is getting the most shares, what days were your best, and you all time total shares. This is useful information that can help you find what network deserves the majority of your attention.
SumoMe Apps I’ve Used in The Past
Discover is kind of like an ad network you can join for free. You add the code to posts and pages and SumoMe will place ads for other blog posts within a niche in that section of your post.
If you are doing this it is easier in the long run to add it to the HTML of your WordPress theme. But be careful not to break anything!
Every time a person clicks on one of these ads you get a credit that is then used to promote your posts or pages on other sites with the Discover app installed. It’s an easy way to get extra eyes on you website if you feel the space does not take away anything from your readers.
This app gives great conversion rates on your email opt-ins. It doubles every other option I was using until recently. The only reason I am not using it at the moment is for some testing of other formats and a landing page I built.
If you don’t have the HTML and CSS knowledge required to build a landing page and need something cheap to start this app will work wonders. In come cases it was tripling other opt-in locations.
The welcome mat will be the first thing your visitor will see when they come to your page. This is not a landing page on the free version since it drops from the top. Yes, people may think it’s annoying but i have never got a complaint from a single reader. They either opt-in or don’t.
Another email opt-in form. This one slides in from the side and can be set to only trigger when someone is a certain way down the page. I found it more effective than the exit intent pop-up but does not come close to beating the welcome mat.
I would not use all three opt-in apps at the same time. Running to many apps will slow your site down and I have found that having to many opt-in pop ups and slide outs does not mean higher conversion. Run tests and find which two convert best for your blog and keep those.
This is a great app to get an idea of where people are clicking on your site. I don’t recommend running it all the time and only use it when you want to know what your visitors are doing once they get on your site.
Heat maps are not unique to SumoMe but they make them easy to carry out. When you run one I recommend running it on your most visited page.
This is going to most likely be your home page. Run it until you get 100-500 clicks depending on your traffic. This will give you a good idea of what people think should be clickable. And, where they are going the most after landing on your home page.
This only works if they are clicking to another page or a link you have on your site. Closing the browser window or tab cannot be tracked with a heat map. But that information can be found through Google Analytics.
SumoMe Wrap Up
As you can see by now SumoMe is not the average plugin. It does not just allow for one feature to be used on you WordPress site but multiple. I recommend using the Share app at least.
This will give a nice professional look to your share buttons. I also would encourage you to pick one of the email opt-in apps and collect emails.
If you already collect emails compare these apps to the conversion rate of what you already use. You may be surprised to find a better result. As for the rest of the apps find what works for you without giving your site a poor load speed.
I am using two apps and I get the ratting of “A” for Google Page Speed and Yslow. Having a great plugin is useless if people can’t load your site.